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Speaking On Best Practices in Marketing to Hispanics in 2024

After taking a year off from speaking, I kicked off 2024 with a bang as I presented at the Lead Generation World conference about Best Practices in Marketing to Hispanics…
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Lessons from Rocks

My family immigrated to the US from Cuba in 1979 in the hopes of escaping communism and a dictatorship. I was four going on five and my older brother was…
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The 2023 Latino Holiday Gift Guide is LIVE!

Running a multicultiural agency, I work with a lot of large brands, which I absolutely love and enjoy. That aside, I also have a really soft spot for Latino small…
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Native vs. Heritage Spanish Speakers: Understanding the Differences for Effective Multicultural Marketing

In a recent article about Native versus Heritage Spanish Speakers, I discussed the importance of understanding cultural and language differences in order to create effective and relevant campaigns for clients.…
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Call for Submissions: 2023 Latino Holiday Gift Guide

I can't believe it's already time to work on the 3rd Annual AmigosMax Latino Holiday Gift Guide! But here we are. This is one of my favorite projects. I get…

Ford registra el récord mensual de ventas de híbridos de todos los tiempos

— Por Enrique Kogan —

El totalmente eléctrico Kia EV9 ha sido nombrado ganador del premio 'Wards 10 Best Interiors & UX del 2024'

— Por Enrique Kogan —

FIAP 2024 Extends its Early Bird Until May 8

MIAMI, FL — May 2, 2024 — (NOTICIAS NEWSWIRE) — FIAP, the Ibero-American Festival of Creativity, is extending its early bird deadline until May 8th. Don't miss the chance to save 10% on your entry fee! In collaboration with PRODU, the festival invites creative minds from the region to celebrate ideas that can transform, inspire …

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