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January 22, 2024
Speaking On Best Practices in Marketing to Hispanics in 2024
After taking a year off from speaking, I kicked off 2024 with a bang as I presented at the Lead Generation World conference about Best Practices in Marketing to Hispanics…
December 20, 2023
Lessons from Rocks
My family immigrated to the US from Cuba in 1979 in the hopes of escaping communism and a dictatorship. I was four going on five and my older brother was…
November 28, 2023
The 2023 Latino Holiday Gift Guide is LIVE!
Running a multicultiural agency, I work with a lot of large brands, which I absolutely love and enjoy. That aside, I also have a really soft spot for Latino small…
November 12, 2023
Native vs. Heritage Spanish Speakers: Understanding the Differences for Effective Multicultural Marketing
In a recent article about Native versus Heritage Spanish Speakers, I discussed the importance of understanding cultural and language differences in order to create effective and relevant campaigns for clients.…
October 27, 2023
Call for Submissions: 2023 Latino Holiday Gift Guide
I can't believe it's already time to work on the 3rd Annual AmigosMax Latino Holiday Gift Guide! But here we are. This is one of my favorite projects. I get…
September 10, 2023
Hispanic Heritage Month 2023 is as American as Apple Pie
Although I didn't learn about Cesar Chavez until well into my twenties when I went on a mad search for everything about Hispanic culture and the diaspora along with its…
Danay - Latina Entrepreneur - Community Builder - Creator
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