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El Blog

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Reading “Why We Get Sick”, Arthritis, Alzheimers and Keto

I was diagnosed with degenerative arthritis in my twenties, and for years I accepted it as something that “just happens.” Doctors told me it was genetic, maybe environmental, and that…
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AI Money Moves: The Real Skills Making Bank in 2025

I never thought I’d see the day when talking to a computer would pay more than actually coding one. But here we are. Just last week, my friend's 12-year-old kid,…
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Innovation in Media Strategy: What The Heck is It, and How Brands Can Break Through in 2025

Billions are wasted every year on media campaigns that look great on paper but fail to break through. Why? Because they confuse “doing things differently” with true innovation. As a…
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Fangirling Hard Over Taylor Swift’s Showgirl Era: Not the Beats, But the Business Brilliance Behind It

Here's something you probably didn't know... I'm a big, huuuuge fan of all things Taylor Swift. No, not the music, although I can enjoy her music just fine. I mean,…
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FCC Hits Pause on the “One-to-One Rule” – Here’s the Scoop

Big news, marketers! The FCC has hit the brakes on its new “One-to-One Rule” for text message marketing, originally set to roll out on January 27, 2025. That means marketers…
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Meta Drops Fact-Checking: A New Era of “Free Speech” or Chaos?

This morning, Zuck announced that Meta would discontinue fact-checking content across its platforms, signaling a major shift in its approach to content moderation. Instead, Meta will adopt a model similar…